Shift Media has merged with EditShare! Learn more here.
Tagged with: "south by southwest interactive"
News
Repo Men extends movie narrative into multifaceted marketing campaign
We spoke to Repo Men Director, Miguel Sapochnik, Double Barrel Motion Labs CEO Jeff Krelitz and Tool of North America Digital’s Dustin Callif at the 2010 SXSWi festival about how they extended the story of Repo Men into the virtual world. The marketing campaign included graphic novel, trailer and featurette available from Apple’s website.
30.03.2010
News
Activity streams: Liberate your data
Chris Messina works with the DiSo Project, Data Liberation Front, Activity Streams and a number of other organizations to develop and promote open standards. His presentation at SXSWi focused on using open Web standards to improve the way interactive companies display data.
30.03.2010
News
Designers Accord director urges social and eco-responsibility in SXSWi Keynote
Valerie Casey, founder and Executive Director of the Designers Accord, works with organizations all over the world to create positive social and environmental impact. She has been named a “Guru you should know” by Fortune magazine, a “Hero of the Environment” by Time magazine, and a “Master of Design” by Fast Company. photo by Damon Webster
30.03.2010
News
Advertising community pools resources at SXSWi
Damon Webster from PhotoInduced and Bullet and Luke Sullivan, Group Creative Director at GSD&M, hosted a discussion that brought advertising professionals together to talk about surviving the transition from traditional to digital. The conversation touched on education, learning the technology and the skills recruiters really want in a partner.
29.03.2010
News
Is WordPress killing web design?
At the 2010 SXSWi festival, leading creatives from the world of web design asked if CMS tools have made designers lazy while forcing them into following a new set of design conventions. Presenters Brendan Dawes, magneticNorth Dan Mall, Big Spaceship Dan Oliver, Future Publishing/.net magazine Jina Bolton, Crush + Lovely Shane Mielke, 2Advanced Studios
25.03.2010
News
SXSWi 2010 panel explains how neuroscience can inform buying decisions
During a panel discussion at the 2010 SXSWi festival, scientists and advertisers sought to explain the convergence of neuroscience and marketing. The straight-out-of-science-fiction discussion included the following presenters: Roger Dooley, Vice President of Digital Marketing, Hobsons Gary Koepke, Co-founder, Modernista Eric Kogelschatz, Senior Account Executive, Marcus Thomas Dr. AK Pradeep, President and CEO, Neurofocus Dr.
24.03.2010
News
Designers at SXSWi 2010 get closer to web typography freedom
Web designers have been held hostage for years in terms of our ability to use the type we want where we want it. Some solutions are already working, and a cross-platform standard is emerging. The first was Samantha Warren’s discussion about how we should be changing our design aesthetic. The Phase2 Technology Senior Web Developer was
24.03.2010
News
SXSWi attendees provide insights and rate their experience
We caught up with a couple of friends at the 2010 SXSWi festival to talk about what they learned . Up for discussion was the role of social media, documentary filmmaking, open video and . . . Foursquare badges?
24.03.2010
News
SXSWi 2010 interactive agency session offers few insights
Danny Riddell, CEO of interactive firm Archetype put presented on how his company works through projects with their clients. The session was in one of the event center’s larger halls and was filled wall-to-wall with people hungry for insights into how interactive agencies work. I actually missed the first five minutes because I was about
