Coverage of the 2010 PromaxBDA conference – Los Angeles

PromaxBDA is a non-profit association that serves as a resource for education, community, creative inspiration and career development for marketing, promotion and design professionals within the entertainment industry. Wiredrive believes in the creative work being done by PromaxBDA members, so we attended the conference and recorded our conversations with leaders in this slice of creative media. The following videos feature design, marketing and branding luminaries from broadcast, advertising and feature film talking about marketing and promotion. Among those interviewed are designer David Carson, Digital Domain’s Ed Ulbrich, CBS Interactive President Neil Ashe, Roxy Theater owner Nick Adler and VivaKi Chief Strategy and Innovation Officer Rishad Tobaccowala. You can watch these interviews, view photos and see more at our PromaxBDA website.